Virtual influencer Rozy is making headlines for how much she made last year.
After making her debut in July of 2021 through a Shinhan Life advertisement, the virtual model has become a significant success, even releasing a single album titled Who Am AI last month.
Asia Economy reported on March 30, that Rozy had in total advertised for over 100 companies and is estimated to have made over ₩15.0 billion KRW (about $12.3 million USD).
According to creators, Sidus Studio X, the forever 22-year-old model, has become a favorite in the advertisement industry because more focus is given to the product and the fact the model isn’t a liability for controversy.
This is in stark contrast to the many controversies plaguing real-life models in Korea over the past year.
Furthermore, Chosun Biz reports that the CEO of the studio behind Rozy is planning to debut a three-member virtual male idol group.
How do you feel about Virtual influencers and Virtual idol groups?