Billboard names SEVENTEEN the most innovative K-Pop group

Billboard has praised SEVENTEEN as “one of K-Pop’s most innovative groups”, especially with their newest release, “Don’t Wanna Cry”.

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SEVENTEEN recently released their newest EP Al1 with the title song “Don’t Wanna Cry”, where the group tried out something new by going with an EDM song rather than their originally bright and preppy songs.

Billboard introduced SEVENTEEN’s “Don’t Wanna Cry” in their column, and described it as a “sonic shift” that “signifies a maturing for [SEVENTEEN] as they move from more vibrant, youthful releases“.

After praising other individual songs on their EP, Billboard then named SEVENTEEN as “one of K-Pop’s most innovative groups“, and described the album as one that added “diversity to the group’s sound“.

Source: Billboard